Who Should Attend The B2B AI Marketing Masterclass?
This masterclass is designed for decision-makers and marketing leaders at B2B companies who want to implement AI marketing practically — not theoretically. It is specifically built for the South African B2B context.
Perfect For:
Marketing Managers &
Senior Marketers
Sales Directors Wanting
AI-Literate Teams
MDs & CEOs Responsible For Pipeline
Business Owners Handling Their Own Marketing
Your Industry::
Manufacturing & Engineering
IT, SaaS & Cybersecurity
Energy, Construction & Professional Services
Logistics &
Supply Chain
What You'll Learn:
4 Modules In 3 Hours
Every module is practical, B2B-specific and immediately applicable.
No generic AI theory — everything is built for companies like yours.
Module 1: The AI Marketing Landscape For B2B
40 Minutes ~ The Foundation
✓ Understand what AI means for B2B marketing right now, globally and in South Africa
✓ The 5 AI capabilities that generate B2B revenue
✓ Industry-specific use cases for manufacturing, logistics, IT and energy
✓ Why 92.6% of South African businesses have started their AI journey — and why most are doing it wrong
Module 2: AI For B2B Content & LinkedIn Authority
50 Minutes ~ The Authority Engine
✓ Build a consistent AI content engine in one hour per week
✓ The Mon/Wed/Fri LinkedIn framework with ready-to-use AI prompts
✓ Live demonstration of a full month's content produced in 15 minutes
✓ SA market context: what resonates, what doesn't, and how to localise your content
Module 3: AI for Lead Generation & Marketing Automation
45 Minutes ~ The Growth System
✓ Identify in-market B2B buyers before your competitors see them
✓ The 5-email automated nurture sequence — built live during the session
✓ Agentic chatbot benefits
✓ Real case studies, including Moglix, XPO Logistics and DataProphet (SA)
✓ Tool guide covering CRM and automation
Module 4: Your 90-Day AI Marketing Action Plan
25 Minutes ~ The Revenue Plan
✓ Build your personalised 3-phase implementation plan during the session
✓ Accountability exercise — you leave committed, not just inspired
✓ Common pitfalls to avoid and how to sustain momentum after the session
✓ Full-circle: revisit your audit score and see exactly what's changed
What Every Participant
Takes Away
-
A 90-Day AI Marketing Action Plan — completed during the session
-
AI Content Starter Kit — 5 prompt templates for LinkedIn posts, articles, emails and proposals
-
Lead Nurture Blueprint — your 5-email automated follow-up sequence ready to implement
-
AI Marketing Audit Card — your baseline score and priority improvement areas
-
Tool Guide & Setup Recommendations — for South African B2B companies
Book Your Seat
Seats are limited to ensure every participant gets hands-on attention.
We recommend booking early — sessions fill quickly.
Format
✓ 3 hours
✓ Virtual (Teams / Zoom) or In-Person (Johannesburg / Pretoria)
✓ Maximum 15 participants per session
✓ Morning sessions: 09:00 – 12:00
Pricing
Dependent on session type, delivery format, and group size.
To be confirmed once we receive your below form submission.
To secure a place, please book a seat below.
Our team will review your request and get back to you with the relevant details.